letting stories (and storytellers) speak for themselves.)

We wanted to highlight and amplify the many faces of fishing. Through a mini content series we did just that.

JEANINE BLAIR: MOTHER FISHER

Jeanine is committed to passing on the tradition of fishing to her five daughters and the countless other women in her organization, Fishanistas. She shares the power fishing can have to sustain mind, body, spirit and the planet.

BECOMING AN OUTDOORS-WOMAN (BOW): FINDING YOUR INNER OUTDOORSWOMAN

A lot of magic can happen when 40 women get together to discover their inner outdoorswoman. After this three-day event, many of them realized their inner outdoorswoman was there all along.

LOOP NOLA: GETTING KIDS OUT OF THE CITY AND OUT OF THEIR COMFORT ZONES.

Jon Skvarka created LOOP NOLA to give New Orleans youth the healing experience he had with the outdoors. Through outdoor activities, kids get to build confidence, social and emotional skills, communication, and an appreciation for nature.

SLANGMAGIC: FROM THE COURT TO THE WATER

This former New York Knick and Brooklyn native has an unexpected passion: fishing. Lance Thomas wanted to share his passion while embracing his competitive nature, so he started SlangMagic.

NICK NOORLIND ROUNER: SPINNING RECORDS BY NIGHT AND SPIN CASTING BY DAY

Brooklyn Native. DJ. World traveler. And angler. Nick Noorlind Rouner uses angling as a way to stay grounded and shows us that fishing can happen wherever you are.

CHASTENATION: FISHING FOR THE GREATER GOOD

When Chasten first took a young boy with spina bifida out fishing, she was hooked on helping others. Watch the inspirational story of Chasten Whitfield, Founder of Chastenation and learn how this young angler is dedicated to helping kids with disabilities get out on the water.

ECD: Laura Fegley

AD: Rotem Raffe